PLAY-DOH BRANDING
Rebranded Play-Doh packaging to give new life to a timeless brand. Updated photography, typography, colors and created consistencies in information location to train customers how to easily navigate packaging.
Created visual identity for Play-Doh Owned Brands: Play-Doh 60th Anniversary, Play-Doh Kitchen Creations, Doh-Vinci, Play-Doh Shape & Learn and Play-Doh x My Little Pony.
DISNEY x pLAY-DOH BRANDING
Managed a partnership with Disney while developing brand collaborations between Play-Doh and Frozen, Star Wars, Marvel and Disney Princesses.
mY LITTLE PONY PACKAGING
Created branding for My Little Pony Owned Brands including Pop and Equestria Girls.
BARBIE PACKAGING
Developed visual identity for Barbie Skipper: Babysitters Inc., Barbie Color Suprise and the Ultimate Puppy Mobile.